Company Culture: That's Mine and I'm Stickin' to It

Forgive my strained attempt to tie this all in to a popular song title. The title does, however, contain one of life's universally shared experiences. We've all had to pick a story and stick to it on at least one occasion.

I suggest every company do the same with their culture. Form it on day one, build it every day, and use it continuously to further the company's success.

I would employ these basic building blocks:
1. the essential value of employees - they are the company
2. positive, consistent customer service - like your customers
3. exceptional quality of product or service - it's what sets you apart

Your goal is to make your company an employer of choice with people who realize that their best interests and those of the company are one in the same.

A perfect starting point are your Mission Statement and Core Values. These are two documents guide you every day and should be displayed prominently and discussed frequently.

Next post we'll look at maintaining a culture as you grow.

Lance